Just as the Pomona College Writing Center has expanded its support for students beyond the realm of writing, its name will now match the range of support offered. This April, the center will officially be renamed “The Pomona College Center for Speaking, Writing, and the Image.”
Tag: Rebranding
Looking Back On Pomona’s Rebranding
What is Pomona College, really? How can the college distill its identity to a few introductory paragraphs on a website or in an admissions viewbook? How can it effectively communicate the essence of what makes it unique? Three years ago, when Pomona hired a marketing firm to reevaluate its branding, these questions became the